Yahoo has released its Widget Development Kit (WDK), which lets developers create TV Widgets as the company has expanded the availability of the Yahoo Widget Engine, and announced new partnerships with Hisense, ViewSonic, MIPS Technologies, and Sigma Designs.
“Consumers are in love with their televisions, watching more TV, and demanding Internet connectivity to further enhance their viewing experience,” said Arlo Rose, senior director of Yahoo! Connected TV. “Yahoo! is leading the connected TV market by bringing a rich variety of Internet content and services to the living room — incorporating video on demand, social networks, games, online shopping, and more — making it easy for consumers to personalize their TV viewing experience.”
The company says, “With thousands of developers in the process of creating TV Widgets, and to further the company’s open strategy in this space, Yahoo! is making its Widget Developer Kit (WDK) broadly available for developers and publishers who want to extend their brand, services, and content to a mass market.”