Verizon To Allow Developers To Put Ads In Apps

Verizon Wireless said today it will allow developers to choose from multiple solutions if they want to incorporate advertising into their applications.

The Advertising Development Center, which will be available through the Verizon Developer Community (VDC) portal, will provide developers a portfolio of options, information, services and tools to help them make the most informed decisions about advertising solutions.  Custom software development kits (SDKs) and other tools will be available to developers as they create applications for Verizon Wireless’ mobile storefront, V CAST Apps.

“Providing advertising tools that allow developers simple ways to add value and monetize their applications fits seamlessly with the overall mission of the Verizon Developer Community,” said Richard Williams, executive director, digital media for Verizon Wireless.

By Mike Sachoff

Mike is a staff writer for WebProNews. Visit WebProNews for the latest ebusiness news.

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