Polaroid Returning To Instant Film

One of Polaroid’s trademark technologies throughout the years has always been instant film. Their instant film line ended back in 2008, but due to popular demand, has made a strong return at CES 2010. Polaroid’s Chief Marketing Officer, Jon Pollock spoke with WebProNew’s Abby Johnson about the reasons behind their return to instant film. The… Continue reading Polaroid Returning To Instant Film

Polaroid Getting Even More Creative with Lady Gaga

Polaroid made a big announcement at CES 2010, introducing Lady Gaga as their new Creative Director. Polaroid knew she had the qualities that the company needed to inspire new and creative products. Creative, empowering and inspirational are a few of the words that Polaroid used to describe her. Being a huge fan of Polaroid, Lady… Continue reading Polaroid Getting Even More Creative with Lady Gaga