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Developing Better Hashtags For Your Site

Wednesday, December 16th, 2009

Hashtags emerged some time ago as a way for people to indicate keywords in their tweets, metadata if you like. Usage was simple, just put a # before any word and it became a #hashtag. Search engines could filter through the noise for # and find metadata about the tweets. This works well for [...]

Comment Spamming Could Be Killing Your Site Ranking

Wednesday, December 2nd, 2009

In a recent Google Webmaster Blog post, a detailed information is given about how comment spamming can lower the rankings of any website in particular.
When someone posts a comment that is both irrelevant and posted just to pass the link so as to increase the number of inbound links to their website in particular, the [...]

How To Decide What Is Important To Analyze On Your Site

Wednesday, November 18th, 2009

Online Applications and highly-interactive web sites written in full-on programming languages are becoming the norm on the web, not the rare exception. Measuring these applications is challenging for a whole host of reasons. In my last post, I talked about the inevitable trade-offs between the desire for extensive measurement and the cost-of-measurement in a SaaS [...]

Blogs Still Serve A Valuable Purpose

Monday, November 9th, 2009

Each year at Blogworld Expo, Technorati CEO Richard Jalichandra presents The State of the Blogosphere as one of the event’s prestigious keynotes. For those who are unfamiliar with Technorati, it serves as a directory and search engine for the blogosphere as well as a benchmark for the ranking of blogs worldwide.
While there has been much [...]

Automating Your Web Analytics Testing

Wednesday, November 4th, 2009

Online Applications and highly-interactive web sites written in full-on programming languages are becoming the norm on the web, not the rare exception. Measuring these applications is challenging for a whole host of reasons. In my last post, I talked about what a real application measurement framework might look like. In today’s post, I’m going to [...]

Understanding The Use Of Google’s Wonder Wheel

Wednesday, October 21st, 2009

This is Search Engine Optimization tip number 35 in our continuing series of Search Engine Optimization tips. All of these search engine optimization tips are meant to be specific in nature, they will not take that long to review, and are directly to the point. This search engine optimization tip has to do with finding [...]

Building Webkit Standards For Better Development

Thursday, October 8th, 2009

Last week I wrote about the benefits of open standards versus open source. I argued that open standards provide greater protection against vendor lock-in than open source alone. I was reminded of this conclusion when reading Peter-Paul Koch’s analysis of WebKit implementations. Thanks to Palm’s Dion Almaer for pointing out the analysis.

Developing Better Software In The Cloud

Wednesday, September 30th, 2009

Whether you are deploying applications or services in the cloud or on-premise, you can still leverage the cloud to build better software. Two areas where the cloud gives you huge advantages over on-premise computing are prototyping and testing. Let’s explore.

Your AdWords Quality Score and How to Improve It

Wednesday, September 16th, 2009

The Google Adwords Quality Score is a bit of an enigma to most people who run their own Pay-Per-Click (PPC) marketing campaigns. This is because there are multiple factors involved, several of which are confidential to Google. The importance of the quality score, however, cannot be understated because it determines your position on sponsored results [...]

Optimizing Your Conversion Rate To Get Ahead

Wednesday, September 2nd, 2009

If you’re running any kind of enterprise that depends on internet traffic, then you know that conversion rate optimization can be the difference between getting by and getting ahead. Whether your website traffic comes exclusively from search engines or from radio and television ads, websites that are optimized for conversion can turn clicks into sales. [...]

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