While overall Apple’s iPhone App Store is still more popular globally than any other, Nokia’s Ovi Store has overtaken Apple in high-growth emerging markets in Asia-Pacific and Latin America, according to Evans Data Corp.’s latest Wireless Development Survey.
Microsoft’s Windows Marketplace for Mobile and apps sold directly through a carrier were also popular channels.
“The app store model is now an expected part of any wireless developer program,” said Janel Garvin, CEO of Evans Data.
“And while Apple’s iPhone App Store set the pace in North America and Europe, Nokia has been busy cultivating developers outside the U.S. in their traditional offshore strongholds, and has been remarkably successful in the short time of the Ovi store’s existence.”
Other highlights of the survey include:
- Java Data Objects are the most likely way to connect back-end applications to wireless apps.
- More than 60% of wireless development projects are completed within 6 months or less.
- Intel’s processors are targeted by more wireless developers than any other vendor including ARM and nVidia.