Real-time search engine OneRiot is launching a real-time ad network aimed at web and mobile app developers.
The new initiative is called RiotWise Trending Ads, which is a stream of ads that are related to trending topics as they emerge across the social web.
Trending Ads are a good fit for monetizing social web applications such as Twitter apps, IM clients and iPhone apps.
“Our ads directly match that intent. RiotWise Trending Ads offers another exciting option for developers to monetize their social web applications.”