Mobile App Revenue To Top $30 Billion

Mobile app revenue is on track to increase from just under $10 billion in 2009 to $32 billion in 2015, according to the latest forecast by Juniper Research.

Juniper says while Apple’s App Store has achieved downloads on a significant scale, 4 billion by April 2010, it’s cautioning brands and developers against ignoring users of other platforms. The research firm says that could be counterproductive in developing markets, where the user base of iPhones is extremely low.

“If the mobile industry wishes to introduce a model based on applications, then it must ensure that those applications are accessible by a wide range of handsets ranging from smartphones to mass market devices,” said report author, Dr Windsor Holden.

By Mike Sachoff

Mike is a staff writer for WebProNews. Visit WebProNews for the latest ebusiness news.

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