Flurry Launches AppCircle For Devs

Mobile application analytics provider Flurry has launched AppCircle, a cross-selling network for mobile applications.

AppCircle provides a way for developers to promote and monetize their applications.

AppCircle creates a market for developers seeking to acquire users (promoters), and application developers who want to earn incremental revenue from their applications (publishers).

The service leverages an intelligent recommendation engine in combination with Flurry Analytics to recommend the right app to the right user at the right time from within participating Flurry network applications.

AppCircle is built on top of Flurry Analytics, a service used by 45,000 applications on iPhone, Android, BlackBerry and J2ME platforms.

“Discovery and monetization are the top two concerns among our 30,000 customers” said Simon Khalaf, Flurry president and chief executive officer.

“AppCircle effectively addresses both of these problems. AppCircle charges for acquired customers not clicks, and app publishers further monetize their audience in a way that compliments any business model.”

By Mike Sachoff

Mike is a staff writer for WebProNews. Visit WebProNews for the latest ebusiness news.

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