Earlier today, Microsoft and Nokia announced a partnership, and considering that the companies’ combined market cap is around $263 billion (even after Nokia’s shares fell 15 percent), it’s fair to say a lot’s going to change. Fortunately, developers haven’t been forgotten in all the excitement, with Microsoft making sure to spell out the ramifications.
Matt Bencke wrote on the Windows Phone Developer Blog, “In simplest terms, this alliance can dramatically increase the customer base for Windows Phones, and, by extension, your apps and games. This equates to both a larger and more localized consumer market for apps and games on handsets, as well as an acceleration of innovation in back-end services and core infrastructure.”
Bencke later added, “From a tools and platform perspective, we’re working to make it as easy as possible for developers to take advantage of this new opportunity. Nokia’s Windows Phone portfolio will support existing Windows Phone applications, while Nokia’s existing developers can now enjoy an application platform that was specifically designed to make building amazing apps and games for Windows Phone quick and easy.”
And that’s about it, really. Bencke wrote a little more, of course, and additional information is supposed to be released at a later date, but the key thing is that there’s nothing in particular for developers to do or worry about.
Microsoft and Nokia seem to have planned ahead in order to make this partnership as easy on developers as possible, and so far, the planning’s paying off.