Mobile media company BuzzCity has launched its software developer kit (SDK) to focus on the growing demand for mobile games and applications for both consumers and advertisers.
The SDK will allow mobile developers to publish ads on their apps, earning a share of the revenue for each ad clicked.
Developers will be able to use BuzzCity’s range of mobile media properties to distribute their application to a wider audience. Additional channels include mobile games portal, Djuzz, and mobile social network, myGamma.
Additional channels include mobile games portal, Djuzz, and mobile social network, myGamma.
“While WAP media remains the dominant platform for content delivery globally,” says KF Lai, CEO of BuzzCity, “there is an increasing demand for applications such as mobile games. The buzz around new smartphone innovation e.g. the iPhone has driven the market forward and demand has increased globally where other feature phones dominate.”