Google Labels Penguin Update a Success & How to Recover If You’ve Been Hit

Google’s Penguin Update has been a hot topic in the SEO world for around three weeks now. With widespread reports of ranking penalties and false positives, Google’s Matt Cutts has chimed in on the debate labelling the Penguin Update a success. “It’s been a success from our standpoint”, Cutts said. When asked about the issues… Continue reading Google Labels Penguin Update a Success & How to Recover If You’ve Been Hit

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Google Search Guidelines Give an Insight into Ranking Criteria

  SEO blogs have been buzzing over the past couple of days with news that a new version of Google’s Quality Rating Guidelines was leaked online. The Google Quality Rating Guidelines is a handbook used by Google Search Quality Raters from around the world to rate the quality of results from specific searches. URL Raters… Continue reading Google Search Guidelines Give an Insight into Ranking Criteria

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Website Navigation Tips Consider

Following on from my posts about website architecture and PageRank leakage, today I’ve decided to cover another important element of your site’s structure – Navigation. There are two main considerations when building your sites navigation, First and foremost should be users. Your site’s navigation needs to help users find different content on your website quickly… Continue reading Website Navigation Tips Consider

Checking Your Inbound Link Quality With Site Explorer

I use Yahoo! Site Explorer almost every day to check basic link stats for both ineedhits.com and our clients. It is an extremely useful tool which can provide a lot of useful data about the inbound links to any site on the web.