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If you’re the sole wireless carrier of a product that has been sold 15 million times, chances are you want to keep being ‘the one’. AT&T looks to be doing just that as they try to keep an exclusive deal to keep iPhone an exclusive for their service. The current contract runs out in 2010, so AT&T is looking for an extension.
According to the Wall Street Journal, chief executive Randall Stephenson is in talks with Apple to try and keep exclusitivity.
I don’t see why a deal couldn’t be reached. With as much success that Apple has found with AT&T and vice versa, what’s the benefits? Sure, you might reach more customers but compare that with the costs it would take to create the proprietary technology to run on another network. Of course, I’m not a huge expert so I could be wrong.
Free free to agree, or set me straight in the comments below.
