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The glossy button. The shiny floor. We’ve all done it. The iPhone is a groovy new gadget but it’s perpetuating the overuse of Apple-style design on the web. Thanks to the proliferation of this design trend, the entire internet looks like an Apple store. It looks like the virtual janitor is on his 8th coat of floor wax anywhere you go.
Web 2.0 should never have had a look. It opened the door for the internet to not have to look like a boring html page. And the first thing we did was pigeon hole the look into a homogenous Mac desktop.
We’re closing out a decade in the 21st century and it’s time we start deviating from certain Web 2.0 hangups. It seems one of the newer more respectable trends is to mimic traditional art media and to juxtapose that with a web sensibility. You’ll see grunge marks, paint splatters and non-uniform type integrated with very graphic elements. People are catching on but as information technology exponentially evolves, it seems like design trends struggle to keep up. It’s a step in the right direction but this style already seems to be stretching thin.
What we need is a branching tree of web trends to cherry-pick from. In all fairness, the web is a much more interesting place than it used to be 15 years ago. We can make it look just about any way we want to so we might as well shake it up a bit to make the net as visually diverse as it deserves.
